henmeide® is a Singaporean jewelry brand that honours every individual's style with top-quality natural crystals and metals. Redefining the conventional crystal bead bracelet, henmeide designs to provide timeless and wearable pieces.
Founded in February 2019, henmeide was born from Annabel's brain out of sheer curiosity and joy at a Valentine's Day dinner with a friend. It was originally coined "henmeican", which was intended to mean (in Singlish), "very beautiful, can?". A few days later, as if by a lightning of creativity and divine intervention, the word transited to "henmeide", a more accurate representation of what the brand entails.
The word "henmeide" carries three puns across two languages. The Chinese phrase "很美的", which is an ascription of beauty. A pun on Annabel's chinese name, 镁, which reads as /mei/ but it actually means "magnesium". Lastly, when read phonetically in its entirety, "henmeide" is handmade.
henmeide's logo is literally a scribble of a signature that looks like the word itself and at the same time, resembles the silhouette of a string.
As of July 2020, the word "henmeide" and its accompanying logo, are both officially registered trademarks.